EDO

How do you play with the challenges of the traditional notes of masculinity and beauty? Well, we can’t solve all of the problems within this area but we sure can produce content that suits men that cares about skincare. With this shoot we focused on producing content that could be used on all platforms .

Concept, photography, editing, location

Edo skincare products including a box and a jar of bronzing cream, two black makeup pencils, and a large beige ceramic vase on a marble surface.
Close-up of a human eye and surrounding facial area
A white bottle of face scrub labeled 'My precious' with black cap, on a marble surface.
A shirtless man with short dark hair, wearing a chain necklace, touching his left ear, against a blue background.
Cosmetic products on a marble surface, including a boxed bronzing cream, a jar of bronzing cream, and two black makeup pencils, with a large textured beige vase in the background.
Close-up of a person's eye with makeup, and a bottle of face scrub labeled 'EDO' and 'My precious' placed on a marble surface.
A shirtless man with a short haircut, jewelry, a tattoo that says 'DONE' on his arm and a heart tattoo on his chest, adjusting an earring against a blue background.